When my parents owned and operated Clear Lake Lodge, I learned a lot about business. As a resort hotel (before the Internet age), we relied on people to book their vacations months ahead. We received very little short-term business, except when the campers got tired of the rain. Generating revenues required lots of thinking. The … Continue reading Phil’s Profit Point 147 – Revenue Growth
Category: Phil’s Profit Points
Phil’s Profit Point 146 – The Wealth Builder Pyramid
I am speaking at Alan Weiss’s Million Dollar Consulting® College in Rhode Island this week and advising global consultants on how they can build their business wealth and help their clients do the same. Figure 146.1 Wealth Builder Pyramid Personal Energy I love working with elite owners of mid-market and small businesses because their energy, … Continue reading Phil’s Profit Point 146 – The Wealth Builder Pyramid
Phil’s Profit Point 145 – The Need For Speed
I was in my accountant, Kelly Ozem’s office, on November 25th reviewing my October 31st year-end financial statements. That’s 25 calendar days and 15 business days to finalize the year’s books! Kelly, who is also my business partner in our firm Builders Group CPAs, told me last summer that he wanted to have my year-end … Continue reading Phil’s Profit Point 145 – The Need For Speed
Phil's Profit Point 8 – Do You Know Your Costs?
If your revenue information is in one line on your financial statements, you’re missing a lot of valuable information.
Phil's Profit Point 7 – The Bird Feeder
Launching a new product or service requires careful and intentional marketing strategies to build awareness.
Phil's Profit Point 6 – "I Quit"
Are your best employees at risk?
Phil's Profit Point 5 – Don't Waste Your Customer's Time
You can increase the number of customers by making it easier and faster for your customers to do business with you, says Phil Symchych, president of SME Business Wealth Builder.
Phil's Profit Point 4 – Your Existing Customers
Taking great care of your existing customers is more profitable (and fun) than spending thousands on trying to attract new customers.
Phil's Profit Point 3 – Multiple Price Points
If you are selling an expensive product or service, your potential customer might just be too scared to give you a try. You need to make it easy for them to try a sample at low or no cost. It takes time to build trust and comfort. The easiest way to accomplish this is to … Continue reading Phil's Profit Point 3 – Multiple Price Points
Phil's Profit Point #2 – Making It Easy
You can’t make it too easy or too much fun for your customers to do business with you, ever.
