Do you quantify the value and results you create for your customers and clients?
Most businesses don’t. That’s a major problem.
Too many businesses describe their strategy based on their own methodologies and what they do in terms of products and services. That’s a mistake. The best strategies describe the impact you have on your customers. All of these strategies are highly measurable.
For example, I help companies to accelerate profitable growth, to obtain internal and external financing to fund the growth, and to develop and implement succession plans that create and protect business wealth for shareholders.
For more information on how to quantify your impact, see my recent article at Industry West Magazine.