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Six Hour Strategy – Step One: How to Create Your Ideal Future Business Strategy

The first step in formalizing your business strategy is not a SWOT analysis, it’s not looking at your competitors, and it’s not a five percent increase over last year’s results. The first step in setting your business strategy is to ignore your current reality and talk about your ideal future state. By that, I mean … Continue reading Six Hour Strategy – Step One: How to Create Your Ideal Future Business Strategy

Customer Wealth

A few years (decades!) ago when my parents and aunt and uncle owned Clear Lake Lodge, I was left in charge as the general manager, also known as “Mom,” had to attend another commitment. This was a big responsibility in a 22-room hotel. I wanted to create a success and make a good impression on … Continue reading Customer Wealth